Real Results: Launch and Growth

From pharmaceutical startups to direct-to-consumer health brands, see how Lightning Media builds, scales, and proves what works.

Email Marketing Increases Prescriptions Written

Using targeted email marketing, we created a drip campaign over multiple months to send to HCPs that were automatically sent out from their key account manager. From this, HCPs could book meetings with their KAMs and we were able to increase ht

Real results, real impact

Discover how our tailored strategies have helped businesses achieve their digital goals.

Published on:

June 2, 2025

A Re-Brand Leads to 35% Higher Conversion Rates

HeySunday partnered with Lightning Media to completely reimagine their brand identity and creative presence. We delivered a full rebrand including logo design, style guide, packaging, and a custom photo and video shoot to help them scale across DTC and retail channels.

Published on:

May 28, 2025

10x Conversions in Google Ads

In a head-to-head test against another marketing agency, we 10x-ed conversions in Google Ads.

Training the Meta AI for High Quality Leads

Published on:

May 23, 2025

Training the Meta AI for High Quality Leads

Learn how we figured out how to hack the Facebook B2C pixel to optimize towards the highest quality users. Drift now has a better return on investment from Facebook prospecting ads than Google search.This is a game changer for B2B SaaS companies. This is the future, and the future is AI.

Using AI for Thousands of Targeting Tests

Published on:

May 19, 2025

Using AI for Thousands of Targeting Tests

Lightning managed 20% of ad spend on Facebook campaigns and drove 26% of total purchases.

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